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America's infatuation with Jib Jab is astounding. Ever since the "This Land" scandal broke in late July, 'Jib Jab' has been the #1 search term used to access this blog. Consequently, Jason Cody's Jib Jab post receives the most hits out of any of our postings each month, by far. How long can the fascination continue? Jib Jab is becoming the meme that won't die. The majority of blog memes trickle out after a month, however Jib Jab's ingenious animation idea has transcended trendy and is evolving into an ideology. I bring all this up for two reasons: 1) because Jib Jab has dominated the top of our traffic charts for the past three months; and 2) because the nature of Jib Jab's acclaim is interesting. Though Jib Jab's fame has a legal component, "This Land" was a huge hit even before Ludlow Music rattled its sabre. The legal aspect has only buttressed Jib Jab's staying power. And now that Jib Jab's formula for Internet political parody has received a suit of legal armor, a slew of copycats are coming out with parody animation of their own. Ironically, Jib Jab may need to consider the protection of its intellectual property as waves of imitators practice the sincerest form of flattery. Posted by Andrew Zangrilli at November 5, 2004 03:28 PM |